Questions? Answers.
Why should I buy this weirdly intriguing art?
We humans love the anticipation of rewards. We like looking forward to things that seem like they’re better. That’s why ads use the words new, improved, best, and, if Galadriel was a marketing exec, if you buy this, all will see your beauty and despair. The next, coolest thing is in the future, but the future could be in your present—if you do a thing that involves currency exchange!
Most art? You buy, you look at it, you enjoy it. Maybe your enjoyment fades a little bit after a while, because you’ve seen it already and you’re getting used to it, so your baseline happiness levels tend to return to, well, baseline. That’s dopamine at work.*
The greatest part about my art (if you ask me) is that it is different all the time, every day, every hour. Which makes for an incredibly difficult marketing proposition, because how the heck am I supposed to say that THIS is the most representative photo when the piece will look quite different in an hour? And for that matter, how can so many companies guarantee that your happiness and life satisfaction all hinge upon you buying something from them in a way that only just avoids a lawsuit by putting tiny print about the FDA somewhere?
The most difficult part about selling this art—change—is also its most powerful attribute. You get to experience newness, anticipation, and the unknown all the time. I’m not saying my art is a fantastic alternative to all other material possessions, way healthier and cheaper than a prescription drug habit, or the thing that will finally complete your entire life, but I’m not not saying that, either. After all, the FDA is probably watching.
*for a much more nuanced discussion of dopamine by actual professionals, read The Molecule of More by Daniel Z. Lieberman and Michael. E. Long.
Where should I hang these? What about lighting?
Hanging these approximately perpendicular to your light source will yield best results. For example, if you have a western-facing window, the walls facing north and south would be excellent places for these. If you’re feeling fancy, a spotlight from the side is a great alternative.
How does the glass stay on the backing? I’m worried about my kids/pets/own clumsiness.
I use an industrial-strength adhesive specifically designed for use with glass and provide a hanging orientation recommendation for each piece on its product page. I’ve also hung each of these in my own home. Quality control with a personal touch!
Do you have work in any galleries?
One of my pieces went on display at the Butler Institute of American Art from September 11 to October 9, 2022. Another had a stint at the 2023 London Art Biennale in July 2023. Ask your local gallerist to contact me if you’d like to see my work elsewhere. bats eyelashes